In The Press

May 23, 2013
FST Media

The Great Digital Nexus – Marketing Meets Technology | Salesforce & FST Media

FST Media and Sitecore invited me to speak at an exclusive luncheon they hosted with Chiefs and Divisional Heads of Marketing, IT and Digital from Australia’s […]
November 6, 2012

Unveiling PeopleLikeU from UBank | Finovate Asia ‘Best in Show’ 2012

It was an incredibly anxious few weeks leading up to the launch of our (UBank) new transaction fuelled community insights tool, PeopleLikeU thanks to a combination […]
November 10, 2011
Marketing Magazine November 2011

Creative Showcase | Marketing Magazine

My 5 cents worth on some of the latest creative to hit the streets, for Marketing Magazine’s November Creative Showcase.  Loved how the comment that follows […]
January 23, 2011

The Good, Bad & Ugly of Social Media |

[as published in Power Retail‘s Special Report#7: Social Commerce] The great thing about social media is that for the first time in marketing history, we are […]
December 9, 2010
Groupon declines Google $6bn takeover bid

Groupon decline Google’s US$6bn takeover bid: wise, or demise? | Fin Review

It has been a great week for the people who own and run online daily-deals business, thanks to Google and Amazon raising their profile via investment […]
November 14, 2010
Jennie Bewes, Sky News November 2010

Social Media What & Why | Sky News Business

I had the honour of being invited into Sky News to discuss Social Media with fellow panelists Peter Strong, Exec Director of COSBOA and Colin Fabig, CEO […]
November 3, 2010

Google’s Place Search to squeeze returns | Fin Review

Google’s new Place Search feature is good news for consumers, but is creating some challenges for companies.
October 7, 2010

The next new thing: digital influencers | Fin Review

THE AUSTRALIAN FINANCIAL REVIEW Marketing & Media column: October. Many smart companies have finally ditched the old-school formalities and are having uncontrived conversations with their consumers through […]
August 25, 2010

Local retailers missing the e-commerce boom | Fin Review

THE AUSTRALIAN FINANCIAL REVIEW Marketing & Media column: August. Just how slow are Australian companies to grab hold of opportunity? Despite being ahead of the United […]
August 6, 2010

My client is a digital philistine | B&T Magazine

B&T MAGAZINE CAREER DILEMMA I’m a digital strategist dealing with an old-school client who is still madly inlove with TVCs. I know TV plays a part […]
July 22, 2010

Searching for the mobile holy grail | Fin Review

THE AUSTRALIAN FINANCIAL REVIEW Marketing & Media column – July Apple must have had quite some celebration on its application store’s second birthday on July 10. […]
June 17, 2010

What Google Caffeine means to Brands | Fin Review

AUSTRALIAN FINANCIAL REVIEW Marketing & Media column – June The launch last week of Google’s “time-sensitive” search engine, Caffeine, is more meaningful to your business than […]